Dedicated to the legacy of Edward Stratemeyer, author & founder of the Stratemeyer Syndicate

Posts tagged advertising

Artifact — Holiday Bookselling

Both the publishers and Edward Stratemeyer knew that the biggest sales for juvenile series books occurred between Thanksgiving and Christmas.  To help ensure that young readers and adult buyers of the books were thinking of his products, he worked with the publishers to print small folded brochures that listed the books written by Edward and […]

Artifact — Tom Swift Shoes

Tom Swift was among the Syndicate’s most successful creations.  The first series was forty volumes published between 1910 and 1941 and featured a young inventor of Shopton, New York, who made airships and other gadgets and these were instrumentals in adventures around the world. The inventive genius ran in the family.  Tom inherited it from his […]